Ethan Smith
By:Ethan Smith Posted On: Topic:Design

How experience design can fuel competitive advantage

“Focus on the user and all else will follow.” This is the opening statement of Google's guiding principles entitled, '10 things we know to be true.' That document sits within the 'about' section of their company website. Tucked away from beloved products like Google Search and Gmail, it's in all likelihood hardly noticed by the millions of people who use their products each day. Despite the fact this statement isn’t exactly being shouted from the mountaintops, Google chose to lead with it. Why?

Posted On: Topic:Design
Kristin Duhaime
By:Kristin Duhaime Posted On: Topic:Design

Integrating design with Dual-track Scrum and JIRA

To keep up with a constantly changing industry, we are always trying new tools and processes. About a year ago, we joined our development team in using JIRA as the primary tool to track our design tasks, and started using Dual-track Scrum. Here's how we've learned to integrate.

Kole Hainz
By:Kole Hainz Posted On: Topic:Design

The UX industry in 2016: a perspective

As an instructor for General Assembly, I’m often asked where I see the industry going and how I see UX differentiating itself in a world where everyone is a now designer by simply having opinions. These are the five most important events I see happening in the industry.

Mark Ludemann
By:Mark Ludemann Posted On: Topic:Design
Adomas Tautkus
By:Adomas Tautkus Posted On: Topic:Design
Jamie Sebold
By:Jamie Sebold Posted On: Topic:Design
Eric Strubinger
By:Eric Strubinger Posted On: Topic:Design

Animation in UI: The future or a fading trend?

We are dedicated to the great task remaining before us – can we determine if sophisticated animation in UI is a fading trend, or is it the future of web and product design interactions?

Lingaile Ziukaite
By:Lingaile Ziukaite Posted On: Topic:Design

UI/UX trends: Staying ahead of the curve

Our mobile devices have permeated our everyday lives in unprecedented levels. From emails and texts not only to our friends but for work, social media and entertainment, maps and GPS guidance, we devote a lot of time to our phones, tablets and laptop computers. As a result, a few trends have popped up to make our lives easier. Here are a few of those trends.

Kristin Duhaime
By:Kristin Duhaime Posted On: Topic:Design

Breaking the pattern in web design

Designing for the web is no easy task. We must take a lot into consideration in order to solve both complex and simple usability problems. To solve these common problems we often refer to design patterns. Sometimes, design patterns are there for a reason. Other times, you can break those patterns and end up with a new innovation.

Ethan Smith
By:Ethan Smith Posted On: Topic:Design

Incorporating testing and feedback into the design process

Validation takes many forms, but this article focuses on a specific form, testing. It does not need to be complex, bloated or cumbersome. Repeat after me: a little tells you a lot and anything is better than nothing. That’s your testing (and research) mantra.

Kole Hainz
By:Kole Hainz Posted On: Topic:Design

30 days with Sketch

I’ve been evaluating Sketch for the past couple weeks primarily as a (static) wireframing and visual mockup tool. It’s absolutely the darling design program of the past year or so. Here's why.

Let's Talk