To create an engaging digital customer experience requires three things: product management know-how, design savvy and engineering expertise. For enterprises, particularly financial institutions, to achieve this in-house requires significant time, money and resources at a time when hiring and retaining top designers, product managers and engineers is near impossible with the market drowning in demand and lean on supply. To address this challenge, many CMOs, CIOs, and CPOs frequently engage with outside agencies (design, innovation and advertising) to fill this gap. However, how do they truly know that the partner they are selecting meets all three of the above criteria?
Devbridge Group closed 2016 with a number of record-breaking milestones. Many achievements were closely tied to the company’s increased emphasis on, and broadened skill set, in product design (i.e., user research, user experience, interface design and user testing). These expanded service offerings under the design discipline complement Devbridge Group’s product management and software engineering specialties, and provide clients with robust, cross-functional product teams that align closely with customer and business needs. Our latest post highlights 2016 milestones and looks ahead to 2017.
Companies are reliant on innovation for continued growth and competitive advancement. The issue is that the concept of innovation has been sorely misrepresented and overhyped to be this go-big-or-go-home idea that requires massive amounts of time, money, and resources. In this post, we hope to dispel those myths.
Saying that we're into agile is a bit of an understatement. We've written numerous articles and ranted at scale across conferences globally on the topic. On November 4, Morningstar's offices became the watering hole of the agile community as Agile Day Chicago 2016, went into full swing. One topic specifically drew my attention this year--Breaking Things on Purpose--and I wanted to expand on it in this post.