Digital Marketing Specialist

Chicago, United States

Job Description

Devbridge Group is a fast-growing, leading digital products company based in the heart of Chicago's tech scene. We work with a wide variety of upper mid-market and Fortune 1000 companies to design and develop custom web and mobile applications. We are seeking a digital marketing professional who can design, build and maintain a vibrant online presence. Working closely with the Marketing Director, this person will be responsible for three primary areas within the digital realm:

  • Plan, execute and measure web, SEO/SEM, email, blog, social media and ad campaigns

  • Develop the marketing automation infrastructure, apply best practices and leverage guidelines for email drip campaigns, landing pages, sales campaigns, etc.

  • Oversee database management, including segmentation, list acquisition/import, data cleansing, and event capture

Requirements

  • B.S. degree in marketing or related field

  • 3+ years of proven B2B digital marketing work experience, preferably in technology

  • 2+ years of administering a marketing automation platform preferred but not required

  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and advertising campaigns

  • Experience in optimizing landing pages and user funnels

  • Experience in setting up and optimizing Google Adwords campaigns

  • Up-to-date with the latest trends and best practices in online marketing and measurement

  • Ability to prioritize projects, balance workload, and deliver results

Benefits

  • Ability to work as part of an engaged and energetic team in a fun work environment

  • Competitive salary and performance based bonuses

  • Health and dental insurance

  • Three weeks paid vacation plus 10 U.S. holidays

  • 401(k) plan

  • Maternity/Paternity leave benefit

  • Gym membership

  • Team-building events, Friday lunches and a stocked kitchen

  • Employee referral program