Voice-first application design and engineering

How companies can inject voice user interface into their customer experience with a practical engineering approach

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Introduction to voice-first application design and engineering

Preparing for the voice-first era has become a top priority for companies all over the world, and for good reason. According to estimates, 50 percent of web-search queries in the U.S. will be voice generated by the year 2020. Similar to predictions about mobile adoption, this is a call to action businesses must take seriously to remain competitive. It means voice assistants are no longer a peripheral option or down-the-line discussion topic. The time for voice user interface (VUI) is now.  

Voice assistants have already proven they can drive better user experiences and provide businesses with the tangible benefits of improved customer engagement, conversions, and insights. This is most apparent in the B2C segment, where manufacturers of everyday devices like refrigerators and TVs have extended the user experience to include voice interaction. In the B2B realm, some companies are using basic voice applications such as voice-print identification for telephone banking and purchase-order systems. 

This white paper will explore how your company can determine where voice makes the most sense for your user experience. It will also look at the trends in voice user interface (VUI) technology and how to design for the voice-first era using a practical engineering approach.

Continue to:The voice-first landscape